I’m a graphic designer working and living in NYC. I’m a Creative Manager at Octane designing impactful omni-channel creative with specific ownership of our new market growth initiatives. I’m inspired by clever brand development, narrative driven marketing, film and television, and a user-first mentality throughout the design process.
I believe design is about strategic communication where every decision made can be traced back to the intent and goals of the project, no matter the objectives, medium, or scale. Sometimes the objective is a data driven marketing requirement. Sometimes the objective is to simply make us feel something <3